Finally, we have launched a new integration! You can now integrate your Coworkify account to MailChimp.
What is MailChimp
MailChimp is an all-in-one marketing platform that helps you manage and communicate with your clients, customers, and other interested parties. It is a web-based email-marketing service that gives you the ability to create and manage mailing lists, newsletters, automated marketing campaigns and more.
With MailChimp, you can promote your business across email, social, landing pages, postcards, and more in one single platform.
Why Integrate Coworkify and MailChimp
Email Marketing is one of the tools that coworking spaces can use in their marketing strategies. It gives you direct access to your members or potential members on their private and personal communications. Also, it’s a fantastic way to enhance your brand to existing members as well as remarketing to lost leads, promoting special offers and discounts such as free trial days and offering leads a mention as part of your sales strategy.
Through the integration, you are using this as a marketing opportunity to bring your space customers and make repeat sales to the same people. You can segment your list according to your coworking space accounts and prepare target emails for each segment. Take for example people who have visited your space and then didn’t visit again. You can prepare a specific newsletter just for them by offering a first month free or special discount. If you have special events in your coworking space, you can send out invitations to your existing members.
MailChimp offers a wide variety of customizable templates for designing polished emails. You can build a professionally styled email template with MailChimp rather than using your email. Other than that, with this tool, it gives you an update on successful deliveries so you will know if people are reading your emails.
And there’s so much more to discover as you integrate your coworking space with MailChimp.
See this guide on How to Integrate Coworkify to MailChimp.